Changes for Google’s Online Video Environment How Google is Changing the Video Space Google has owned YouTube since October 2006; since then, it has turned the channel from a fledgling online video provider for streamers into a marketing and broadcast powerhouse. In the earliest days of YouTube, you were limited to only 15 minutes for…
Doing E-Commerce Right with Google How Online Shopping Has Evolved In the 1990s, there was a lot of debate (and confusion) about how best to monetize the nascent internet. Everyone knew it could be an insanely profitable engine—but nobody knew exactly how to make that happen. Some suggested subscription costs, others ad revenue, some said…
The Market Value of Streaming The majority of people are subscribed to at least one streaming service, be it Netflix, Hulu, Disney+, Peacock or HBO Max. Streaming media online has become such a part of our world that we now take it for granted. Despite some hiccups in the development and rollout especially from legacy…
How Changes to Google’s Algorithm Will Affect How We Search The world’s most visited site, boasting 3.2 billion searches each and every day, is 25 years old this year. As consumers, we use Google to seek new knowledge, fact check and, most generally, as a problem-solving tool. Some have even called Google our “second brain.”…
